Features

Everything a form needs. Nothing it doesn't.

SureForm covers the full lifecycle — build, publish, collect, act — with the depth of an enterprise platform and the restraint of a design tool.

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AI form assistant

Describe the form in a sentence. Get a complete draft — fields, logic, validation, confirmation email — in about ten seconds. Then edit anything; it's a normal form, not a black box.

  • Understands intent: "prioritize startups" becomes a scoring rule
  • Writes field labels, help text, and error messages
  • Never trains on your data or your respondents'

Logic that reads like a sentence

Branch, skip, and personalize across unlimited pages. Logic jumps are written the way you'd describe them to a colleague — no flowchart spaghetti.

  • Multi-page forms with per-page progress
  • Hidden fields and answer piping for personalization
  • Calculated fields and scoring out of the box

Payments, uploads & e-signatures

Sell products, take deposits, collect signed agreements, and accept files — inside the same flow your respondents already trust.

  • Stripe & PayPal, 0% platform fees, 135+ currencies
  • File uploads up to 1 GB, scanned and isolated
  • E-signatures with timestamped audit trails

Your domain, your brand

Serve forms from forms.yourcompany.com with automatic SSL. Remove our badge, match your type and colors — or go further with custom CSS on any theme.

  • One DNS record, SSL provisioned automatically
  • Seven design themes as starting points
  • Embed anywhere: inline, popup, or side tab

Analytics & a real inbox

Responses land in a searchable inbox with filters and tags. Drop-off analytics show exactly which field loses people — so you can fix it, not guess.

  • Per-field completion and drop-off rates
  • One-click CSV & PDF export
  • Segments that feed email campaigns

GDPR-ready by default

Compliance that ships as product, not paperwork: retention windows, one-click DSAR export and erasure, consent fields with audit trails, EU residency on request.

  • Per-form retention: 24 hours to indefinite on paid plans
  • DPA included on every paid plan
  • Encryption in transit and at rest

The website widgetNew

Forms are one way people reach you. The widget is the rest — a floating contact button for your own website. Visitors tap once to call, text, get directions, or open one of your forms, without hunting for your number.

  • One line of code, then every change is made inside SureForm
  • Seven complete designs, then your own colours on top
  • Works on WordPress, Squarespace, Shopify, Webflow or plain HTML

See how the widget works

The full list

Every feature, in one place.

Everything above — plus all the details that make SureForm feel finished.

Form builder & fields

  • Drag-and-drop builder with live-preview canvas
  • Multi-page forms with one-click field moves between pages
  • 31 field types — international phone field included
  • Conditional logic: routing, scoring, and approvals
  • A/B testing built in
  • AI form generation, including multi-page forms
  • Page names stay hidden from respondents
  • Multiple-choice & half-width fields flow into two columns
  • Heading fields with background & lettering colours and subheadings
  • Opt-in checkbox with an easy consent-link editor and live preview
  • Configurable corner badge (e.g. “Takes 30 sec”) with text & tone options
  • Per-form thank-you message or redirect
  • Properties panel styled as a clean white card

Per-form styling

  • Theme presets and custom colours — paste hex codes directly
  • Font choices; field style, corners, and focus states
  • Button style, size, and corner options
  • Card border, shadow, and content-padding control — borderless toggle included
  • Comfortably sized, taller fields
  • Centered or split layouts

Publishing & sharing

  • Publish/unpublish with auto-generated slugs
  • Editable workspace URL/slug — regenerates on rename without breaking embeds
  • ID-based embeds with transparent background
  • Form preview before going live
  • Custom domains
  • OG images for rich social sharing
  • Form IDs visible on the builder, share screen, and form cards
  • Custom favicon and social-ready footer: Facebook, TikTok, Instagram
  • Tuned mobile padding on every screen

Responses & data

  • Per-form and workspace-wide response views — sort, filter, forward
  • Submission times shown in each user's timezone
  • Detail view with notes
  • CSV export and PDF downloads
  • File uploads stored on S3
  • Version history
  • Data retention — auto-deletes old submissions and their S3 files, per plan and per form
  • SMS quick-link: a 21-day, no-login page showing the full submission with tap-to-call and email links — expired links prompt login

Notifications

  • Email on submission with PDF attached — both on by default
  • Abandoned-form reminders
  • SMS notifications as a paid credits module — never-expiring credits via Stripe
  • SMS quick link included with every text

Integrations & API

  • Named, per-form Zapier and webhook integrations
  • Slack, Discord, Google Sheets, Airtable, and Mailchimp
  • Retrying delivery queue
  • SSRF-guarded outbound URLs
  • REST API v1 with API keys

Payments

  • Stripe and PayPal collection
  • Product-list field
  • SMS-credit purchases

Anti-spam & security

  • Honeypot protection that never discards real submissions, with a server fail-safe
  • ALTCHA and Turnstile challenges
  • Email and SMS respondent verification
  • Per-IP rate limits, plus dedicated AI-route rate limits
  • Answer encryption at rest
  • Two-factor authentication
  • Hardened embed loader

Organization & marketing

  • Nested folders up to three levels deep, with a tree sidebar
  • Multiple tags per form with a chip editor and tag filtering
  • Search across your forms, plus ready-made templates
  • Email campaigns and drip sequences with tracking
  • Contacts with phone number and date of first contact
  • Double confirmation before deleting pages or forms

Website widget

  • Floating contact button installed with one script tag
  • Call, text, directions, email, or open a SureForm form in place
  • Seven complete design presets, plus your own accent and button colours
  • Six button icons, three sizes, either corner, optional pulsing ring
  • Typing labels beside the button and a delayed greeting message
  • Panel heading, subheading and a footer line for hours
  • Renders in an isolated shadow root and loads asynchronously
  • Domain restriction, and an instant off switch from your dashboard

Plans & billing

  • Four plans: Free, Basic, Standard, and Premium
  • Entitlement gating per plan
  • Per-plan submission limits and data retention
  • Hide individual plans from the public pricing page
  • Stripe billing

Help, legal & onboarding

  • Signed-in help center with tutorial videos
  • Guided onboarding tour — one click from the header
  • Per-user timezone
  • Privacy, DPA, and sub-processor pages with starter templates
  • GDPR export and erasure
  • Audit logs

Super-admin

  • Polished app-wide Activity monitor
  • Users page — assign plans, impersonate
  • Workspaces overview
  • Plans manager: limits, retention, visibility
  • SMTP, Twilio, and Turnstile configuration
  • Help-center video manager
  • Domains and email templates
  • Audit trail

Multi-tenancy & RBAC

  • Workspace-isolated data
  • Owner, admin, editor, and viewer roles
  • 1 to 10 team seats by plan

Reliability, hardened

  • Uploaded pictures delivered in email & PDF via secure S3 links
  • Notification recipients scoped strictly per form
  • Guaranteed confirmation email with SMTP mailbox fallback
  • High-contrast AI chat interface
  • AI form creator on stable infrastructure
  • Rock-solid file uploads
  • Accurate plan entitlements, always in sync
  • All 15 builder settings dialogs on one stable save path

Try every feature free.

2 forms, 100 submissions a month, 1,000 contacts. No credit card.

Start building — free